HME Business, March 2019

What’s Inside:
Special: Products That Work . . . . . . Top Retail Sales Products . . . . . . . . .
Specialized Accreditation . . . . . . . . ManagingMixedRevenues . . . . . . . The Latest HME Software . . . . . . . . Educating O2 Referral Partners . . .
14 26
. 8 10 32 34
Are These
Proven Products
Part of Your
Retail Business?
Perhaps the most fundamental value that home medical equipment providers bring to the post-acute care space is their deep understanding of the products and services they offer, and how those items satisfy their patients’ care needs and their referral partners’ clinical objectives .
Moreover, as cash sales have become imperative for providers looking to diversify and extend their revenues, their product expertise has become a razor-sharp competitive edge in the retail marketplace . Simply put, why get no help from a big box store or random online retailer, when you can tap into a provider’s special- ized knowledge?
However, when it comes to driving cash sales revenue to the bottom line, providers need to know what prod- ucts perform . That’s why this issue’s cover story takes a deep dive into six product categories demonstrated
to not only help patients but drive sustained cash flow, as well .
To get the real story, HME Business Associate Editor Leila McNeill talks
to various providers and retail sales experts for their take on which retail categories have a proven track record of success, and how HME businesses should go about offering those prod- ucts . Read this month’s cover story to learn more .
Proven Retail
Sales Offerings . . . . . . Page 26
Must-stock HME cash sales product categories
March 2019 Volume 26, Number 2 hme-business.com