Page 34 - HME Business, April 2020

“I think that all DMEs need to become less reactive and be more proactive. And in order to be able to do that, you’ve got to be able to look at all of these performance indicators daily, weekly, monthly, monitor the trends that are happening inside all aspects of your business.”
— Megan Brown, WeCare Medical LLC
really do that with Excel.”
PlayMaker’s Dillon adds that providers should
look for an analytics vendor that will work to understand their business so as to minimize the disruption of implementation.
“I think it’s important to find \\\\\\\[an analytics\\\\\\\] provider that offers a full service solution from A to Z and really impacts your business flow, or your resources minimally, if at all,” he explains. “And what I mean by that is you as a business don’t typically have a lot of time or resource to dedicate to a secondary, or a third, or fourth maybe software or data project. And so it’s important for you to find someone that can
handle that as a standalone.
Additionally, that vendor should also provide
the training that ensure the entire business uses the available analytics tools to their fullest poten- tial, Dillon adds.
“Make sure that you are going to be trained on it, not only from the initial kind of kickoff, but all the way through you actually utilizing and implementing the data and strategy in the field,” he explains. “Don’t stop at someone that gives you literally one particular point of view in terms of the data.
“I think it’s important, especially in today’s ever-changing environment, that you focus on
a solution and a provider that gives you kind of the comprehensive view,” Dillon continues. “Find a solution that gives you all the angles, not just where you want to go, but where you’ve been and where you are. I think when you have kind
of those three angles in terms of the business, it really does give you the opportunity to lay out a dynamic strategy and figure out how to go win.”
From Brown’s perspective, a key lesson that WeCare learned in its analytics implementation is that analytics helps providers get in front of the trends before they become problems.
“I think the biggest thing is in our industry
and with today’s time,” she says. “I think that
all DMEs need to become less reactive and be more proactive. And in order to be able to do that, you’ve got to be able to look at all of these performance indicators daily, weekly, monthly, monitor the trends that are happening inside
all aspects of your business. It’s not just direct operations, but internally in your revenue cycle piece. You know, that’s where the biggest impact can be made. ... It’s changed our culture.” n
David Kopf is the publisher and executive editor of HME Business, and can be reached at dkopf@1105media.com.
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