Page 19 - FCW, May 2021
P. 19
Learn more at Carah.io/CX-Granicus
Technology is embedded in all aspects of an organization’s operations. More important, it is embedded in the experiences we have as customers and employees.
information so that they know what to do. Answering empathetic questions about an audience’s needs and pain points (who they are and how they want to hear from you) and then aligning technology to reach and engage more people will help agencies achieve those goals.
An evolving leadership role for CIOs
The role of the CIO and the CIO’s
organization has become more strategic, and many CIOs report directly to the top executive at their agencies. Technology
is embedded in all aspects of an organization’s operations. More important, it is embedded in the experiences we have as customers and employees.
Accordingly, the CIO role is gradually becoming less focused on bits and bytes and blinking lights, and more so on
the experience of the individual who is
receiving a service.
Those agencies that treat CIOs as
strategic partners and involve them in decision-making will be the most successful at finding new ways to engage with customers and improve processes across the organization.
Patrick Moore is vice president for business development at Granicus and former CIO for the state of Georgia.
More than 4,500 government agencies use Granicus
Granicus helps modernize their online services, web presence, civic meetings, and communications strategies. We offer seamless digital solutions that help government actively reach, inform, and engage citizens on the first unified civic engagement platform for government.
Take the first step. Contact us to set up a meeting at info@granicus.com.
Empowering a Modern Digital Government
SPONSORED CONTENT S-17