Page 24 - Security Today, April 2020

A Multi-Faceted Role Guard services and managing the logistics of event security
By Corey Meredith
On so many levels, the events of September 11, 2001 drastically altered the event security land- scape. Event security has evolved from the ‘bouncer’ mentality of yesteryear, which featured security decked out in yellow jackets embla- zoned with “SECURITY” in block letters, to today’s concierge security professional which features highly trained security professionals with access to cutting edge technology in- cluding artificial intelligence.
From Start to Finish
Event security staff assist from pre- planning stages through post-show wrap-up, working with the client from start to finish. Today’s event se- curity team plays a multi-faceted role that includes alcohol enforcement, audience management, bike patrol, crowd control, ID checkers, 24-hour event security, access control, park- ing services, red carpet staff, ticket takers, ushers and VIP/talent escort.
Event security professionals wear business attire for VIP escort and red-carpet events, with their attire varying accordingly dependent on what other roles they assume. Given the world stage we all live on, which includes volatile times and acts of terrorism, people want to know they are going to events and venues that are safe and secure. Guests want to see security at these shows.
Guests have adjusted to waiting in line for bag checks or pat-downs because they understand the overall purpose event security has for man- dating these initiatives. Well-executed event security has the power to cre- ate magical moments and memorable experiences for live audiences with safety and security as a first mindset.
Event security is fluid and ever- changing with crowd movement and dynamics. During these tur- bulent times, ensuring the security of event participants at entertain-
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EVENT SECURITY
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