Page 46 - HME Business, April 2017

Marketplace: Incontinence
Key retail product offerings for DME pharmacies. By Joseph Duffy
With about 33 million men and women in the United States suffering from overactive bladders (Urology Care foundation), DME pharmacies have an excellent opportunity to help patients with this debilitating, often-stigmatized problem while
growing their revenue base. Key to running a successful incontinence segment of your business is understanding patient issues and the myriad products available to your customers.
To help you understand some of the products on the market, here is a sampling of incontinence items to consider carrying:
Cure Ultra Pocket Catheter Developed for Easy Transport
The U-shaped Cure Medical Pocket
Catheter (M14XL) is offered for users who
want to discreetly carry their catheter in
a pocket or small bag. The M14XL is 25”,
eliminating the need for the patient to
transfer from a wheelchair or use addi-
tional extension tubing. Other benefits
include large flaps on the pouch enable
a better grip for easy opening, polished
eyelets increase comfort and lubricant is
included. To request free samples for this or any Cure Medical catheter, contact your local distributer or visit www.curemedical.com. Cure Medical donates 10 percent of net income to medical research.
Cure Medical
800-570-1778
www.curemedical.com
Tranquility AIR-Plus Bariatric Disposable Briefs Allow Complete Air Circulation
The Tranquility AIR-Pls Bariatric Disposable
Brief is 100% breathable, with microscopic
pores that allow moisture vapor to escape,
allowing for complete air circulation.
Stretchy, side panels fit waists up to 106”.
The peach absorbent core minimizes odor
and holds over one quart of fluid. The brief
features a cloth-like outer layer, micro-hook
closure tabs, Kufguards (inner leg cuffs) for leakage/bowel containment, a dual wetness indicator and elastic leg gathers. The brief is latex-free.
Principle Business Enterprises Inc.
800-467-3224 option 7
www.TranquilityProducts.com
Cure Ultra Offers Ready-to-Use Catheter for Women
Cure Ultra is a sterile, single-use, ready- to-use catheter for women. The pack- aging features and easy-opening top. Benefits include polished eyelets on the pre-lubricated straight catheter tip for increased comfort, a “no-roll” connector/ funnel end that helps increase confi- dence when draining, and no DEHP,
BPA or natural rubber latex used in the
construction. To request free samples
for this or any Cure Medical catheter, contact your local distributer or visit www. curemedical.com. Cure Medical donates 10 percent of net income to medical research.
Cure Medical
800-570-1778
www.curemedical.com
Rx 14 April 2017 | DME Pharmacy
Healthcare Pads Offer New Absorbency Levels
The TENA Overnight Pad now offers the Light Pad
Ultimate and Light Pad Overnight, which have longer,
wider shapes at the front and back for better protec-
tion when lying down. They are made to have high
absorbency for moderate to heavy leakage protection.
Other benefits include a soft, cloth-like top layer for
extra comfort, pH balanced to fight odors and promote
discretion and freshness, and TENA’s Dry-Fast Core with
polymers to wick away and trap in liquid. A quick-dry
top sheet helps pull in liquid for dryness, while the fit
conforms to the shape of the body for comfort and protection. Each pad is indi- vidually wrapped and has an adhesive strip for fixation in ordinary underwear. TENA
866-722-6659
www.TENAProfessionals.us
TENA Bathing Glove Supplements Regular Bathing
The TENA Bathing Glove is a pre-moistened, disposable bath glove for home caregivers and long-term care and skilled nursing facility profes- sionals. The glove is designed to be a supple- ment to regular bathing to improve quality
of care for those who are bedridden, have
limited mobility or may be incontinent. TENA says the glove is a hygienic alternative to soap and water and traditional bedside basin baths or wipes. The glove is infused with a no-rinse, pH neutral cleansing formula that is safe for delicate skin. As a one-time use product, it reduces risk for cross-contamination. TENA
866-722-6659
www.TENAProfessionals.us
Tranquility Premium OverNight Disposable Absorbent Underwear Helps Keep Patients Dry
Tranquility’s Premium OverNight Disposable
Absorbent Underwear holds up to one quart
of fluid, which helps the user achieve uninter- rupted sleep. The peach core helps with skin dryness, odor reduction and urine pH neutral- ization. The underwear has a cloth-like outer
layer with breathable sides and an ample, full-
rise waist panel providing a more proportioned
fit. Kufguards (inner leg cuffs) channel fluids
into the core to help contain high-volume urge episodes and bowel incontinence. Tear-away side seams allow for easy removal. Blue leg elastics indi- cate overnight protection. The item is latex-free. Principle Business Enterprises Inc. 800-467-3224 option 7 www.TranquilityProducts.com
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